I’ve been covering LinkedIn’s mobile app redesign here and here. Their website redesign has taken a revolutionary, slow and quiet approach as well and it’s working for them.
A few things to note:
- No more tabs – Tabs are so 1997 in web design
- Black, black, black header and footer – Classy and unobtrusive at the same time
- Main content broken into 2/3 and 1/3 sidebar – pretty classic design
Focus is on the content, not the navigation.
It’s been said LinkedIn is trying to be just like Facebook but I think they are doing their own thing quite well, thank you – focusing on the business community, not catering to baby and cat photos.
Good on them for building value quietly and slowly.